Respond

Respond solves the problem of 'banner blindness' by using call to action buttons that are contextually relevant to the content, and solves the issue of falling ad click-through rates by delivering campaigns in an overlay, so vistors can engage without leaving the page.

A campaign for LoveFilm, for example, might be matched against a movie review. The button is usually placed where you'd find the Facebook Like button, just above and below the main content.

When visitors click or tap the button campaigns can be displayed within an overlay so people can engage with advertisers without leaving the page.

We work with thousands of quality publishers, ranging from market-leading mainstream sites with millions of visitors to niche blogs with specialist audiences. We also run campaigns for some of the world's leading brands. Here's a selection of our advertisers:

Running a campaign with Respond is simple. Please call +44 (0)1524 509 018 or email team@respondhq.com.

Benefits for advertisers

Respond offers a huge range of benefits for advertisers, including:

• Collaborative approach - We work with you to create campaigns that meet your objectives.
• Quality publisher network - Our quality publishers range from market-leading mainstream sites with millions of visitors to niche blogs with specialist audiences.
• Engagement or acquisition model - Run direct response or brand engagement campaigns on a CPC basis.
• Contextually relevant - Our algorithm matches your campaigns against highly relevant content.
• User initiated - You only pay when people undertake a pre-designated action.
• Powerful web content - Use video, animation and other rich media including HTML5 if you choose to use an overlay.
• Monitor performance and analytics - View your campaign performance at anytime.

Contact us to learn more about Respond for advertisers. Call +44 (0)1524 509018, email team@respondhq.com or check out the FAQs.